Safeco Insurance History
Safeco Insurance® Company of America began in 1923 in Seattle, Washington.
Even though that wasn't a typical location for an insurance provider, the company's reputation grew quickly, and it soon expanded its reach from the West Coast to the East Coast. Founder H.K.
Dent's vision started with the sales of property and casualty insurance under the name General Insurance Company of America.
Thirty years later, the history of Safeco Insurance took a turn when the company then known as "The General" started a subsidiary named Selective Auto and Fire Insurance Company of America—SAFECO. By the 1960s, the subsidiary offered life insurance, mutual funds and commercial lines of credit.
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It dropped The General moniker to operate exclusively as Safeco.
For decades, the company's innovation with computer automation tools has helped it thrive.
Put it all together, and for nearly 100 years, Safeco Insurance has been providing competitive prices and superb service while meeting the needs of customers looking for the right insurance.