- Both Knight and Bowerman had full time jobs so they hired Jeff Johnson who became the first full time employee of Blue Ribbon Sports.
- Nike's cross traing shoe sales "explode" thanks to the endorsement "Bo Knows" with two-sport athlete Bo Jackson.
- Nike continues to flourish throughout the beginning of the new millenium.
The company still designs and experiments new, game-changing athletic products and technology. With high hopes of decending out of the recession, Nike increased its fiscal 2015 revenue target to $28-30 billion from the $27 billion target.
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